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Salvatore Ferragamo and Wim and Donata Wenders share a feeling
for the inner surfaces of objects - a privileged dialogue that reaches
the very essence of relationships. Ferragamo have always championed
the concept of personal elegance and continue to leave a deep impression
with their use of true, not artificial, images. The emphasis is
on the intimacy of beauty. A beauty in movement which abhors the
rigidity of formal expression. Salvatore Ferragamo and the Wenders
interpret their worlds in this way. Produced in collaboration with
Mediaeventi, the exhibition is the first anthological treatment
of the complete works of Wim Wenders. A collection of 300 images
shot with his wife Donata, it represents a personal diary covering
the German director’s fervid and eclectic artistic experience.
The event, coinciding with Pitti Immagine Uomo, is designed to
celebrate the meeting point between art, cinema and fashion; a physical
and mental journey (one of the main themes of Wim Wender’s
work) dedicated to research and exploration. It aims to discover
and reveal the art of our time, where cinema, an archive of moving
images frozen by the camera shutter, becomes a moment of reflection
and discovery. Behind the scenes the director photographed the work
around him, becoming an unconscious protagonist of a paradox and
revealing the “disorder” of narrative structures by
re-asserting the crucial moment of the passage from thought to action.
The exhibition is in seven parts, here for the first time under
the same roof. It starts with the idea of the journey, taking shape
from the images and texts that the artist created in various places
he visited, as well as being inspired by encounters with various
well known or unknown people. It continues through an intense and
personal chronicle of colour photos taken by Wim Wenders himself
and black and white ones by Donata Wenders during the four-hand
shooting of the film Beyond the Clouds, with Michelangelo Antonioni.
Then the enigmatic and sensual ones of the mythical musicians of
the Buena Vista Social Club, down to a series of computer graphics
images created for the film Until the End of the World and now mounted
on light boxes.
The section called Panoramas tells us about the Australian landscape,
captured with a special photographic device which produces panoramic
shots without distorting the image. In Inside the Million Dollar
Hotel, the images portray the scenery, the characters and the setting
from points of view different from those of the film we know. The
End of Violence section presents a collection of images where Wenders
was inspired by Edward Hopper’s paintings. These images are
artistically independent, however, of the film.
www.salvatoreferragamo.com
Title: Off scene. Wim and Donata Wenders.
Location: Museo Salvatore Ferragamo, Palazzo Spini Feroni, Florence,
entrance in Piazza S. Trinita, 5r.
Open to the public: from 26th June to 30th September, 2004.
Opening time: 10 am - 7 pm, closed on Tuesdays.
Tickets: euro 9.00 - reduction euro 7.00.
Exhibition: Wim and Donata Wenders
Exhibition concept: Museo Salvatore Ferragamo and Mediaeventi
Catalogue: Pagliai-Polistampa
Production designer: architects Remo Buti, Silvia Cilembrini, Fabio
Leoncini.
Installation and exhibition services: Enic
Italian Press Office Salvatore Ferragamo: Giuditta Mosetti
Via Borgospesso 2, 20121 Milan
Phone.+ 39.02.77111441 - Fax +39.02.76004554.
giuditta.mosetti@ferragamo.com
Exhibition press Office: Studio Grassi - Alessandro Grassi, Flavia
Garzella
Via S. Francesco d’Assisi 6, 20122 Milan.
Phone + 39.02.58 435112 – Fax .+ 39.02.58320151
infopress@grascom.it
Exhibition Organisation: Museo Salvatore Ferragamo
Phone +39.055.3360 456 – fax. + 39.055.3360 475
stefania.ricci@ferragamo.com
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